FULL-SERVICE BOOK MARKETING FOR NONFICTION AUTHORS
Your book should be bringing you clients.
Launch campaigns, Amazon and retail, publicity, paid media: we run the whole program. Then we go further than most, writing the companion guides and worksheets that extend your book and building the pages and sequences that turn readers into booked calls.
For coaches, consultants, speakers, fractional executives, and the publishers who represent them. Written from your book, in your voice.
Six pages, twelve yes-or-no questions: positioning, proof, and pathway. Each question names what a no is costing you, and the scoring page tells you which of the three is leaking. Fillable or printable.
WHO WE SERVE
Built for Business Authors Who Want Clients, Not Just Readers
Your book is the cornerstone. We create everything that stands on it.
Business Coaches
You run a 6–7 figure practice. Your book already convinces people. It just never asks them for anything. That last step is what we write.
Consultants
Your ideal clients are evaluating you long before they reach out. Your book does the heavy lifting, provided something sits behind it to catch them.
Speakers & Trainers
Your book opens doors. What's missing is what happens after someone walks through one: the guide they download, the sequence that follows, the call they book.
Fractional Executives
Your ideal clients are making high-stakes hiring decisions. Your book gets you onto the short list; the material around it is what turns a short list into a signed engagement.
full service
Everything a traditional book marketer does, and then the part they stop at
We run the standard program: launch, retail, publicity, paid media, speaking. A bestseller week that ends with no client inquiries is still a loss, so we don't stop there.
Launch campaigns
Pre-order strategy, launch-week sequencing, and bestseller-list positioning on the lists that matter to your buyers.
Amazon and retail
Category and keyword selection, metadata, detail-page copy, and an ongoing review program.
Publicity and podcasts
Press kit, pitching, and booking on the shows your ideal clients already listen to, plus interview prep.
Paid media
Amazon Ads, Meta, and BookBub campaigns managed against a cost per reader you agree to in advance.
Speaking and bulk sales
Bureau and event outreach, conference tie-ins, and corporate bulk order programs.
Author platform
Website, email list, and social presence built to hold the attention a launch creates.
OUR METHODOLOGY
The Book-to-Client Framework™
Three pillars. Most authors have the first and are missing the other two.
PILLAR 01
Launch campaigns
We read your book the way your ideal client would, then look at where it actually sits in your market. You get a clear answer on who it should speak to and what it should promise.
PILLAR 02
Proof
Written material that lets a reader watch your thinking work before they ever get on a call with you. Most authors have nothing here.
PILLAR 03
Pathway
The path from interested to inquiring, built to run without your daily attention.
01
Get Your Free Book-to-Client Review
Fill out a short intake form. Within 48 hours we review your public-facing presence and identify the single biggest gap in your book-to-client conversion.
02
We Write and Build It
Companion guides, worksheets, landing pages, sequences, created for you, at whatever level of involvement you want.
03
Launch and Optimize
Your system goes live. We monitor, adjust, and report.
SELECTED WORK
The assets we've written for authors
Written for client books and shown without names. Most of our work is invisible by design, and that is the point.
companion workbook cover
COMPANION WORKBOOK
A Wiley-published leadership author
Written to sit at the end of the book's key chapter, capturing the reader's email and opening the consult conversation.
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Booked as a featured guest on a CBS morning show during the engagement.
guide cover + landing page
LEAD MAGNET + LANDING PAGE
A healthcare business author, traditionally published
Written and built to convert site visitors into subscribers before they ever booked a call.
✦
34% increase in website click-throughs in 60 days.
assessment spread
READER ASSESSMENT + SEQUENCE
A faith-based nonfiction author, independently published
A self-scoring assessment plus the email sequence behind it, moving readers from interest to action.
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22% increase in email sign-ups in 60 days.
Your readers should believe you wrote every word, because you did. We structure and build what surrounds it. Full portfolio, with names, shared during consultation.
* Results vary based on the existing platform, selected package, and implementation timeline.
A WORD FROM ELIZABETH
How I think about turning a book into clients
Ninety seconds on why most business books stall at the last step, and what to do instead.
1:24 · Captions included
video placeholder · poster frame = your face, not black
A WORD FROM ELIZABETH
Three ways to work together
You stay focused on your clients. We write and build the rest.
A comprehensive analysis of your book's positioning, your proof of expertise, and your conversion pathway, plus a prioritized action plan you can use whether you work with us or not.
You stay focused on your clients. We write and build the rest.
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#1 Amazon Bestseller in Entrepreneurship
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#1 Amazon Bestseller in Entrepreneurship
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#1 Amazon Bestseller in Entrepreneurship
What authors say about working with us
Your book is the cornerstone. We create everything that stands on it.
“
A few months after working with Elizabeth, I was a featured guest on a local CBS Morning Show. The results were beyond what I could have imagined.
Rod Berger, Psy.D. · Author, The Narrative Edge (Wiley)
“
Elizabeth's recommendations work. In the first 60 days, I increased the average number of clients clicking on my website by 34%. I was truly impressed by how effective her guidance was.
Business Author, Healthcare
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The Book Marketing Source helped me sharpen my message and build a simple path that moved readers from interest to action. Disciplined, measurable, and aligned with my values.
Faith-Based Nonfiction Author
Start with the free review
The first step takes less than five minutes. Complete a short intake form and you'll have your free Book-to-Client Review within 48 hours.